Talcott Group - Sales Strategies in Action
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What our clients have to say…

“Over the past couple of years we have utilized Talcott Group to help the way our organization approaches our business partner relationships. Traditionally, conversations with our clients involved single marketing events or covered a short period of time - 12 months at the most. Working with Karl Busch has not only changed how we do business, but more importantly how my Business Partners view our organization.

“We’re having more strategic conversations, which have allowed us to gain more access to senior managers at our clients and expand the value of our relationships. Karl has done an excellent job in listening and gathering information not only about the financial institution industry but also my specific accounts. It is through his knowledge that is he has been able to truly maximize his value as a coach and work with us using the 3-D Sales Funnel to maximize our output.

“The business principles that Talcott Group and Karl Busch bring to understanding sales opportunities and the related complexities are invaluable. I can not see myself doing business any other way.”

()James Thomas, Regional V.P. - Aegon Direct Marketing Services

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“Karl Busch is an excellent resource for any business trying to implement a sales process. Karl was able to provide strategic direction to our process, deliver key Inside Sales methodology training, and direct one-on-one coaching for our Inside Sales reps. I can honestly say this was the most valuable coaching we have ever had. Karl has a great ability to break down the sale process into bite-sized pieces that are easy for your sales representatives to learn and put into practice. If you are looking to increase sales, gain market share, or even create a sales process from scratch – Karl Busch is a competitive advantage for your business.”

()Roger Demers, Inside Sales Manager - Microsoft Corporation

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“Karl Busch at Talcott Group has been instrumental in helping me build a strong account management team responsible for major business partners in US and Canada. Karl has been an excellent coach and sounding board in our development and execution of a strategic, customer-focused account management process. Karl’s diverse background and expertise enable him to present process solutions which directly result in our moving forward to solve business partner issues.”

()Terri Slaughter, Director North American Accounts - Business Partner Group

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“The Talcott process was invaluable in helping me re-direct the NXEGEN sales team. Karl Busch did his "homework" in advance and was able to build a great detail of understanding about NXEGEN and the energy service business to help us achieve our objectives. The payoff – in 2004 our sales activity has doubled, we’re booking profitable business, and our close ratio is significantly higher!"

()Gary Lane, V.P. Sales & Marketing - Nxegen Inc.

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“Confidence comes from being informed. Talcott Group coached our team on how to better research our clients’ businesses. Karl’s direction produced two very important results. First, it increased both our Business Unit's confidence and the level of trust our clients have that we are the right solution. Second, through Talcott Group's systemic approach, we have dramatically increased the unity of our effort within the entire ADMS division and are delivering greater value to our Business Partners.”

()David Lipps, Senior V.P. Business Development - Aegon Direct Marketing Services

 

 

 
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